Build without engineering
Pick a mechanic, apply your brand kit, set the rules. Marketers ship a campaign in an afternoon instead of a sprint.
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Platform
Build games, run tournaments, distribute rewards, and measure outcomes - without waiting on engineering.
Overview
Winza covers the whole loop - build the experience, get it in front of people, hand out the reward, and prove what it did.
Pick a mechanic, apply your brand kit, set the rules. Marketers ship a campaign in an afternoon instead of a sprint.
One campaign becomes a hosted microsite, a QR code for packaging and posters, and an embed for your own site.
Codes, coupons, and prizes go out the instant someone wins - with inventory, odds, and eligibility handled for you.
Plays, completions, leads, and redemptions land in one live dashboard you can hand to a stakeholder.
Game catalog
Pick the format that fits the goal. All of them are mobile-first, white-labeled, and wired into the same reward and analytics engine.
Instant win
The classic reveal. Players scratch a branded panel and find out immediately whether they won.
Instant win
A weighted prize wheel you control - set segments, odds, and scarcity per audience.
Instant win
Players choose one of several sealed boxes. Simple, tactile, and high completion on mobile.
Instant win
Three-reel spin with configurable win combinations and near-miss tuning.
Skill & knowledge
Multi-question trivia that teaches product facts while it collects zero-party preference data.
Skill & knowledge
Route players to a result profile - then use that profile to personalise the reward and the follow-up.
Skill & knowledge
Pair-matching board built from your product imagery. Rewards attention, not luck.
Skill & knowledge
Players reassemble a product shot or key visual against the clock.
Competitive
Turn any scored mechanic into a ranked season with live standings and a prize ladder.
Competitive
Collect entries over a window, then draw winners fairly and publish the result.
Competitive
Players call the outcome of a fixture or event and score points for accuracy.
Competitive
A daily-door campaign that brings the same audience back for a run of consecutive days.
Key features
Every mechanic in the catalog inherits the same branding, reward, consent, and reporting layer - so you configure it once and reuse it.
Set logos, colours, and fonts once. Every campaign you launch inherits them automatically.
Define win rates, prize inventory, and per-player limits so budget never runs away from you.
Configurable entry forms with consent checkboxes, so every lead arrives permissioned.
Publish the same campaign as a hosted page, a scannable code, or an iframe on your own domain.
Run one campaign across markets with per-locale copy, rewards, and legal terms.
Rate limits, device checks, and eligibility rules keep competitions clean and defensible.
Every mechanic is built for thumbs first and scales cleanly to tablet and desktop.
Watch plays, completions, drop-off, and redemptions update while the campaign is still running.
Integrations
Leads, wins, and redemptions flow straight into your CRM, ESP, store, and analytics - in real time, no CSV round trips.
Sync consented players straight into your contact lists and workflows.
Create and enrich leads as campaigns run, with field mapping you control.
Drop new subscribers into the right audience and tag them by mechanic.
Trigger lifecycle flows off plays, wins, and redemptions.
Issue discount codes from your store and track them through to checkout.
Generate and redeem coupons against your existing WooCommerce catalog.
Send campaign events into GA4 alongside the rest of your funnel.
Attribute plays and conversions back to paid social spend.
Fan campaign events out to every downstream tool in your CDP.
Connect Winza to thousands of apps without writing code.
Post every play, win, and redemption to your own endpoint in real time.
Build fully custom flows on top of the same API the product runs on.
Platform tour
Five stops from an empty canvas to a campaign you can report on. No engineering ticket at any point.
Start from the catalog - scratch card, wheel, quiz, tournament - or duplicate a campaign you have already run.
Catalog & templates
Your logo, palette, and typography apply across every screen, from the entry form to the win state.
Brand kit
Upload a code catalog or generate coupons, then set odds, inventory, and who is eligible to win what.
Reward engine
Ship it as a microsite, a QR code for pack and print, or an embed inside your existing site.
Microsite, QR & embed
Track plays, completions, leads, and redemptions as they happen - and export a summary when it ends.
Analytics
Demo video
A four-minute walkthrough: pick a mechanic, brand it, load rewards, publish, and read the results.
Watch the walkthrough · 4 min
Go deeper
We'll show the catalog and reward engine against your next campaign brief.
Book a demo